It seems that more and more men are experiencing a crisis of identity.
We know we want to be better, but we don’t know exactly what that looks like, how to make it work in our contemporary world, or what the long-lasting implications of it are.
In this episode we explore two key things I believe every man needs in his life in order to live up to his full potential.
In order to understand the relationship between appearance and masculinity we need to know what it is to be a man.
And, while most of the world tries to tie up masculinity into moral virtues, my guest today articulately makes the point that masculinity is amoral – that regardless of how good or bad a person you are – whether or not you can be deemed a man is on a separate scale.
Jack and his work have largely influenced my own approach to masculinity and, in this episode, we talk about how deeply rooted the principles of appearance are in the amoral world of being good at being a man.
If you and I had an evil plan to take over the world and we wanted complete and total domination, how would we approach altering men’s relationships with their clothing and appearance?
In today’s episode I outline my plan and it looks eerily similar to what we see around us today
Dan Trepanier has been involved with the online menswear world nearly since its inception.
And he’s been a powerful player the entire time.
However, Dan wasn’t content to just write about the importance of a man’s appearance, he wanted to do something more.
So he created Articles of Style, and commerce menswear brand with a killer style and focus on everyday clothes for successful men.
In this episode Dan and I talk about his own style evolution from rural farmer, to athlete, to sartorialist; his take on the current state of menswear; and his views on how companies can do more than just make clothing.
Articles of Style
Having surrounded myself with men who make a living online, one of the most common things I hear is your website/Instagram/YouTube/whatever is your business card.
Implied in that statement is the idea that you need to be putting yourself online and creating a “personal brand” in order to stand out and succeed in the 21st century
But is that really true, or can you still do things the old way?