Skip to content

  • Archetype Quiz
  • Coaching
  • Articles
  • Appearance of Power Book

Author: Tanner

Tanner is the founder and primary author of Masculine Style. He lives in Salt Lake City, Utah with his wife and two kids, and helps run Beckett & Robb - a men's clothing company built around custom suits and shirts.

The Best Shoes for Flying

3
17 March, 2016

Travel has suddenly become a larger part of my life.

It’s a fun challenge to learn how to eat right, work out, maximize mileage, and do a million other things you road warriors are already good at.

One of the unique challenges for me is dressing well while traveling. Since most of my trips are related to the world of menswear, my game has to be on point. And that can be a bit more difficult when it’s all done out of a suitcase and a duffel bag.

Not only do I have to look great, but I want to keep my packing as minimal as possible. It makes the actual act of traveling much easier and mitigates my potential damage if a bag gets lost.

Like many of you, I’ve found that the outfit I wear while I’m on a plane or in a car is often the most important of the trip. It needs to be functional, comfortable, and stylish – three concepts that can often be in opposition to each other.

Which is even more the case with shoes. So today I’m going to give you my new favorite travel shoes and show you how well they do in the previously mentioned key areas.

Click Here to watch the YouTube video: The Best Shoes for Flying

Click Here to watch the YouTube video: The Best Shoes for Flying

Function

7833082198_646231b580_k

The post 9/11 world of flying is trickier and more frustrating to navigate than the world before. We have to go through a lot of hoops to be able to board a plane – one of which is the removal of shoes.

Shoes that are easy to remove can be seen all over the airport. And it makes sense because no one wants to unlace and redo a pair of boots each time they go through security. This little requirement has led to the prominence of flip-flops, slippers, loafers, and sneakers.

At the same time, a pair of shoes needs to be functional. Even in my limited travel, I’ve seen my fair share of hurried traveler who has to double back to grab a rogue sandal which went flying while he was running to make a flight. Shoes do us no good if they don’t stay on our feet.

The maximal functionality is a shoe that is easy to take on and off, while still offering the security and support needed for more than a brisk walk.

This need should knock out most flip-flops, driving loafers, moccasins, and other loose-fitting shoes.

Comfort

A self-explanatory need – because anyone who as spent 13 hours on a flight with uncomfortable shoes will never make that mistake again.

Thankfully most men don’t have to deal with the same frustrations a woman does. A pair of heels may be easy to slip on and off, but it sure won’t be comfortable while moving around.

While we don’t have to deal with it to the same extreme, we still see some discomfort in overly structured, heavy dress shoes. That goodyear welt is great for durability and longevity, but it sure sucks when a shoe doesn’t flex with the steps of its wearer.

The comfort requirement will remove a lot of dress shoes and anything else that leans too heavy.

Style

Whether you are a casual dresser or fly in a suit, a man who falls on the Rakish side or more Refined, a pair of shoes needs to look good.

You never know who you’ll bump into while traveling and the last thing you want to do is have them distracted by how awful your shoes look.

At the same time, no one wants to pack a pair of shoes for the sole purpose of flying. If you’re like me and travel for business, you already have (at least) one pair of dress shoes, a casual pair, and some sneakers for the gym. Having flight shoes just adds to the stress, weight, and even the cost of flying.

The ideal shoe is something that can dress down as well as dressing up. If it can eliminate one or two of your other required pair, then it’s done its job.

As much as I like a pair of vintage Nike’s or New Balance’s, they’ll never look good with a business suit – which means a traveller needs to find something that works just as well with jeans as it does with a three-piece – no small order.

The Solution

In the past I’ve had to compromise on one of these areas. I’ve worn dress shoes that weren’t easy to remove and weren’t the most comfortable, but they worked great with the aesthetic of a suit.

I’ve worn sneakers and insisted on dressing casually and comfortably while I fly, but changing into a suit in the airport bathroom is worse than flying uncomfortably.

I’ve tried loafers, sneakers, boat shoes, and other slip-ons but never really loved any of them.

Screen Shot 2016-03-17 at 12.09.56 PMFor me, the best solution is a pair of Chelseas

These are so ideal because they hit all the key points. They’re easy to put on and take off, they won’t slip or fall off while running, they’re comfortable all day long, and they look as great with a pair of jeans as they do with a pinstripe suit.

My recommendation is to go with a pair in a brown suede. Suede dresses up as easily as it does down, whereas calfskin can look too dressed up for many casual outfits. Brown is also more versatile than black.

I continue to wear a pair I got from Cobbler Union more than a year ago, but there are a huge number of brands who make some great Chelseas.

They strike the balance between Refined and Rakish very well and cover all my other needs.

So if you haven’t given them a go yet, I strongly recommend you do so.

Don’t know what I mean by Rugged, Refined, and Rakish? Well go check these out.

The Three Masculine Style Archetypes

Rugged Man

Refined Man

Rakish Man

Conclusion

Want to know where you fall into the Three Masculine Style Archetypes?

Take this quick quiz and I’ll tell you. CLICK HERE

Want more?

Your shoes contribute to the story you tell with your style.

Learn the how men throughout time and across all cultures have use their clothing to communicate specific, masculine virtues and tell stories that lead to more success, happiness, and fulfillment.

SASFooter

Clothing

Conor McGregor Style in Real Life

3 March, 2016

Over the last couple of years there has been one man in the UFC who has changed the viability and mainstream appeal of the entire sport – Connor McGregor.

McGregor is a polarizing figure. His attitude, appearance, origin story, and accomplishments all make him larger than life, and it has become impossible for anyone involved in the world of Mixed Martial Arts to ignore him or write him off.

Like all big characters, McGregor is both loved and hated by millions – there are few who are “neutral” in their opinion of him.

And, while most of it is attributable to his record in the ring, his attitude towards other fighters, his quick wit, bravado, and confidence, a large part of what makes McGregor so entertaining is his aesthetic.

So today, I’m going to break down the key elements of his appearance and explain why they contribute to his overall brand and meteoric rise.

Click Here to watch the YouTube video: Conor McGregor Style in Real Life

Click Here to watch the YouTube video: Conor McGregor Style in Real Life

The Consumption

Conor McGregor Conspicuous Consumption

Not coming from money and having lived a very blue-collar lifestyle, McGregor typifies the old identity of New Money

and he’s never shied away from showing that off.

Whether he’s bragging about prize purses in the middle of the ring, driving cars that cost double the average mortgage, staying in homes that could house a small army, or sporting wrist wear available to only the most exclusive buyers, McGregor is always showing off his wealth.

He knows he’s earned it. He didn’t have it before. And he has no pretenses about anything in the realm of inconspicuous consumption.

The contrast between the fame and fortune he experiences now, vs the worse-than-average life he had before leads to a unique relationship with wealth.

Had he amassed a fortune slowly, over a ten-year period, he may be more modest in how he flaunts his wealth.

But it’s all part of the psychological game he plays with his opponents and with himself.

By consuming so much he’s signaling that he’s on top of the world – not just the fighting world either – the ENTIRE world.

McGregor now falls within the top 1% of 1% and he wants everyone to know it – because there’s something incredibly terrifying about going toe-to-toe with the best.

The Formal Wear

Conor McGregor Suit StyleOf all the unique aspects of McGregor’s appearance, his affinity for suits in an anti-suit culture is the most glaring and obvious.

Most men his age would look for any chance they good to get out of suit, whereas McGregor finds any opportunity he can to wear one.

It’s a movement that is increasing amongst athletes across many disciplines. They, like McGregor, understand that a man has to dress for success, and that the appearance of accomplishment off the court or out of the ring can often lead to success within the sport.

His suits are all custom made for him and he never chooses a simple navy or grey. The cut, cloth, and customizations are all chosen to draw attention.

At the same time, his suiting is actually pretty decent. It’s one thing for a man to embrace the caricature aspect of wearing suits, but McGregor doesn’t make the same mistakes we saw of the NBA in the 90’s.

He doesn’t simply choose his suiting because it’s different, he actually has an elevated level of taste is demonstrated by what he chooses to wear.

He may mix more patterns, wear narrower lapels, and embrace bolder linings than I, or other men in the sartorial world do, but his tastes vary from ours in degree, not in kind.

And don’t think it stops with his suits. He flaunts the couture brands that make his caiman alligator loafers, his dinner-plate-sized timepieces, and his in-your-face aviators.

McGregor embraces every stereotype of opulence and wealth, and uses it as a stark and effective contrast to his Celtic berserker nature in the ring.

By making himself three-dimensional, he makes himself that much more intimidating.

The Casual Wear

Conor McGregor Casual StyleContinuing along the same path of a willingness to buck the acceptable aesthetic of the world of MMA, McGregor’s casual style is just as intentional.

His industry is one of physical, traditional masculinity. It’s one where politically incorrect insults, assumptions, and beliefs continue to thrive.

And a major part of that culture is a rejection of an appearance that’s too flamboyant.

The most common appearance-related insult coming from men like the average UFC fan is a skinny-jean wearing little bitch (or something along those lines).

So what does McGregor do? He embraces skinny jeans.

But it’s not just tight denim, he wears loud sneakers, skinny sweats, oversized tank tops, and the traditional flat-caps associated with his native Ireland.

He combines the sartorial world, with the streetwear culture, and throws in a dash of his own go-to-hell attitude to create a casual appearance that’s just as deliberate and equally as off-putting as his suits.

In a world of XXL Tapout T-shirts and shorts that hang five inches past the knee, looking like he stepped out of the pages of an Esquire style guide is the best way to stand out.

The Contrast

And standing out is something he’s more than comfortable with.

We live in a time of globalism yet McGregor is a bit of a nationalist. He’s fiercely patriotic and proud of his home country in a way that makes most of the political elite cringe, and has become a national treasure amongst his countrymen.

In an industry of T-shirts and jeans, McGregor is a sartorialist. His understanding of clothing is different from the past few generations and representative of the current rise in menswear.

While many men both past and present see jeans and a T as the uniform of success – driven by the idea that a man has done so well for himself he can wear whatever he wants, McGregor understands that dressing well is a symbol of success – that the average man can’t afford the time, money, or social risk to wear loud, bespoke suits every day. Rather than trying to blend in with the culture of the MMA world, McGregor seeks to set himself apart.

There is no subtlety to McGregor. His suits are more appropriate for a menswear tradeshow in Florence than a business boardroom – let alone a post-fight press conference.

His body is covered in tattoos that, by both their content and their placement, would prevent him from ever working a “respectable” job.

His choice in watches, shoes, cars, and homes can be summed up as bigger, bright, and bolder.

Even what he wears when he fights and works out – which is to say, as little as he possibly can, provides a start contrast to the fighting world. Historically, most warriors are more covered up. Their armor protects their vital organs and allows them to fight another day.

Not the case for McGregor. The man would probably fight naked if he could. Because it would signal even more willingness to not only accept, but fully embrace the risks associated with his chosen lifestyle.

Conclusion

Conor McGregor has rejected the uniform of his tribe.

He understands that looking, acting, and thinking like every other MMA athlete will get him the same results as every other MMA athlete.

By breaking the mold with his appearance, he signals his willingness to break the mold in every other regard.

It’s a subtle and almost Machiavellian way to get into the heads of his opponents.

He’s telling them,

“I’m not like you”

“I’m better than you”

“I wear better clothes, drive better cars, live in better homes, and have a better life than you do.”

“If I have all that, then why wouldn’t you believe I’m a better fighter than you to?”

The Breakdown

Of the three Archetypes, I’ll put McGregor at:

75% Rakish
13% Refined
12% Rugged

Don’t know what I mean by Rugged, Refined, and Rakish? Well go check these out.

The Three Masculine Style Archetypes

Rugged Man

Refined Man

Rakish Man

Conclusion

Want to know where you fall into the Three Masculine Style Archetypes?

Take this quick quiz and I’ll tell you. CLICK HERE

Want more?

McGregor tells a story with his style and I want you to do the same.

Learn the how men throughout time and across all cultures have use their clothing to communicate specific, masculine virtues and tell stories that lead to more success, happiness, and fulfillment.

SASFooter

Style in Real Life conor mcgregor suits, UFC 196

Thursday Boots Review

3
17 February, 2016

Somehow I’ve turned into a boot guy over the last two years. I don’t know how or why it happened, but I’ve amassed a modest – yet respectable – collection of boots.

Most of them lean a little more on the formal side of the scale, but even my more casual variations are a bit limited in their wearability.

All are excellent quality and durable, but I didn’t own a pair that I could comfortably use in the wet winters and springs we experience here in Utah.

Hearing about my “plight” the guys over at Thursday Boots offered to send me a pair to try out.

Click here to watch the YouTube video: Thursday Boots Review

Click here to watch the YouTube video: Thursday Boots Review

The Breakdown

Thursday was started by two friends in 2014. They currently have six mainstay styles in multiple color ways and will do small runs of their top-end “black label” boots.

Knowing of my desire for something both more casual and more weather durable, we decided on a pair of the Commanders. Initially I wanted a pair in black, but due to a lack of sizing, opted for the Blarney Stone instead.

BLARHIK4_94d5017b-5269-4e9d-b921-22621d703722_largeWhen they first arrived, they looked great out of the box. As I pulled them on, I was worried that they were going to be too large. My foot measures in at an 8.5 C on the Bannock device and getting review shoes has always been a trial for me. Based on both the length and width of my feet, I have found myself going as small as 7.5 with some brands and 9 with others.

While they felt a little lose as I was pulling them on, once I got them all laced up, the fit was spot on.

They’re just big enough to wear comfortably with a pair of thick, marled socks yet still not so large that they can’t be worn with something thinner – even a pair of dress socks.

After a couple of days of wear the thing that jumped out to me the most was how soft and supple the leather was. I’ve owned quite a few pairs of shoes and boots that needed some significant time to break, but these were ready to go from day one.

I’ve put them through their paces and they don’t look as pretty as they did on day one, but I’m of the opinion that a decent pair of casual boots looks better with a little life beaten into them.

Know that a pair of boots like the Commanders can be worn as a Staple for any of the three Masculine Style Archetypes, but they will always inject an element of the Rugged Archetype.

Here are some suggestions on how to wear these based on each of the three.

Rugged

IMG_1777

Refined

IMG_1776

Rakish

IMG_1774

Conclusion

These hit all the right buttons, chromexcel leather, North-American make, goodyear welting, and durable hardware.

All of these variables are standard on boots that are two and three times as much as Thursday’s, making the $249 price point even more appealing.

If you’re looking to for a solid care of casual boots (which I strongly recommend you add to your rotation) then these are excellent candidates.

—

Don’t know what I mean by Rugged, Refined, and Rakish? Well go check these out.

The Three Masculine Style Archetypes

Rugged Man,

Refined Man,

Rakish Man

Conclusion

Want to know where you fall into the Three Masculine Style Archetypes?

Take this quick quiz and I’ll tell you. CLICK HERE

Want More?

I’m such a firm believer in the importance of a great pair of casual boots, that I’ve made them one of my 30 Staples – the essential items that every man should have in his wardrobe, regardless of age, income, or aspirations. Check out the other 29.

StaplesFooter

Clothing

Ideal Apparel for a Long Drive

6
9 February, 2016

I spent about 12 hours on the road, by myself yesterday. It was a great drive and a chance to spend some time catching up on some needed books and podcasts.

One great thing about dressing better is how quickly you learn to find clothes that are comfortable and still look intentional.

The poorly dressed believe that comfort and style are mutually exclusive, and reality is the exact opposite.

This setup isn’t overly trendy or attention getting. I certainly wouldn’t be getting any magazine spreads for it, but I wouldn’t be embarrassed if someone photographed me in it either.

It’s a win-win – and that’s what all the best style decisions should be.

Want More?

The Three Masculine Style Archetypes

Rugged Man,

Refined Man,

Rakish Man

Conclusion

Want to know where you fall into the Three Masculine Style Archetypes?

Take this quick quiz and I’ll tell you. CLICK HERE

Even more?

I always tell a story with my style and I want you to do the same.

Learn the how men throughout time and across all cultures have use their clothing to communicate specific, masculine virtues and tell stories that lead to more success, happiness, and fulfillment.

SASFooter

Clothing

Casey Neistat Style in Real Life

3
26 January, 2016

In the second installment of Style in Real Life I’m going to break down the style of one of the most unique, interesting, and intentional men on YouTube.

Casey Neistat is a daily vlogger who has had no small amount of influence on my own channel, along with thousands of others who have tried to make an impact on YouTube.

And he dresses in a way that contributes incredibly well to understanding who he is and what he’s about.

Click here to watch the YouTube video: Casey Neistat Style in Real Life

Click here to watch the YouTube video: Casey Neistat Style in Real Life

He’s been making films for years and just recently had one – in which he snowboards behind a jeep in the middle of NYC – go viral.

And, while he wants you to think it’s a random, hodgepodge mix of different variables, it’s all very deliberate and intentional.

So let’s start with Neistat’s most recognizable features and work out from there.

The Sunglasses

casey-neistat-balenciaga-glasses_55039426-1800x1200-1800x1200The most prominent article of clothing that shows up in nearly every one of his videos, is his custom pair of Ray Ban wayfarers.

While they serve a functional purpose – they allow him to watch himself in the screen, as opposed to looking in the lens, while still maintaining the illusion of eye contact – they’re so much more than that.

They are intentionally beaten up and he invests no small amount of time in customizing them so they look as trashed as they can.

While the original look may have been something that happened naturally and organically – every subsequent pair goes through a creation process designed specifically to make them look custom, well-used, and ill cared for.

Which is another aspect of Neistat’s overall aesthetic.

The Damaged Goods

tkf8Mqy

A significant portion of his wardrobe consists of thread-bare items that look as if they’ve seen better days.

Not most – but still a good portion of his clothes – especially his jeans – are full of holes and show off a lot of distressing.

And not the faux distressing found at the mall – the real deal that comes from treating clothing as fungible, replaceable items.

To a man like Neistat, the appearance of being too neat, too put together, too concerned with his appearance – all runs counter to two major parts of the image he wants to portray – that of a man who focuses so much on function that it comes at the expense of form and that of a free spirit and artist – someone who is defined by a refusal to color within the lines.

Not only does Neistat understand this – he uses it as a way to increase his branding.

The Brand Aversion

Not wanting to be a shill for any particular brands, he goes out of his way to cover, remove, or destroy any logos on his clothing or his gear.

Neistat doesn’t care (or at least wants you to think he doesn’t care) that his coat is made from Canada Goose, his sunglasses come from RayBan, and his cameras are all Canon

While he never denies the brands that create his products, he does go out of his way to hide any affiliation or loyalty to them.

It’s an intentional move. It takes time to tape over jacket patches, grind out resin, and scrape off stickers.

If he truly didn’t care – he wouldn’t do anything at all – just leave the branding alone.

But he cares – just from a point of negative association as opposed to one which is positive.

The Generational Influence

Neistat’s style is deliberately casual – which I believe is a result of him being part of generation X.

Not only is he part of a different generation than many of his viewers, he was forced to grow up quickly as a result of an admittedly rough relationship with his parents and having his own kid at a very young age.

As a result, Neistat is more likely to see the world through the lens of rebellion against the Man – tropes that started with the Baby Boomers and carried on through movements like the punk and skate culture of the 90’s and early 2000’s.

I’m just a few years younger than Neistat myself and identified with a lot of these same ideals as I was growing up.

For guys of this mindset, there is nothing more restrictive, boring, or oppressive than the safe corporate uniform of a dark suit and tie.

And, while he may occasionally wear a suit or even create a film advertising one, Neistat always wears his suiting as casually as possible.

Skinny ties and lapels, extra small collars with the top button often left undone, and a pair of sneakers – as opposed to dress shoes – are his suiting mainstay.

The Daily Uniform

581_53_caseyneistat01_061

While he will wear a suit when he has to, his daily bread and butter consists of

  • Jeans or Joggers
  • A T-shirt and/or crewneck sweater
  • A pair of high-tops
  • Some wrist-wear that is often a balance of a high-end watch/apple watch and a few random beads and bracelets.
  • And – in the cooler months – a few layers of black jacketing

Neistat also both embraces and defies the negative – nerdy connotations that come with wearing a fanny pack or cell-phone belt clip, and keeps a point-and-shoot camera holstered on his belt at all times.

Even his tattoos and their apparent random placement are all designed to look as unplanned as they possible.

If they were too neat, too planned out, or too well-placed, they wouldn’t contribute to his brand – they’d detract from it.

And don’t think that Neistat isn’t a fan of order and organization.

Just take a look at his studio tour video and see how meticulous he is about labeling items, organizing them, and even removing things like cable clutter that most of the rest of us deal with.

Neistat is a man who enjoys order – but only when it’s his own personal version of it.

His hair, tattoos, hand-written identifiers, casual approach, and beaten up clothes all contribute to one overall aesthetic

Organized Chaos

It’s the life he leads and the message he sells.

Neistat’s breakdown

70% Rakish
25% Rugged
5% Refined

Don’t know what I mean by Rugged, Refined, and Rakish? Well go check these out.

The Three Masculine Style Archetypes

Rugged Man,

Refined Man,

Rakish Man

Conclusion

Want to know where you fall into the Three Masculine Style Archetypes?

Take this quick quiz and I’ll tell you. CLICK HERE

Want more?

Neistat tells a story with his style and I want you to do the same.

Learn the how men throughout time and across all cultures have use their clothing to communicate specific, masculine virtues and tell stories that lead to more success, happiness, and fulfillment.

SASFooter

Style in Real Life

Posts pagination

Prev 1 … 15 16 17 … 129 Next

Idealist by NewMediaThemes

 
Loading Comments...
Comment
    ×